
Key Takeaways
- Michael Saylor has signaled an upcoming Bitcoin purchase as Strategy's holdings surpass $71 billion.
- Strategy recently acquired 4,225 BTC, bringing total holdings to 601,550 BTC and over $28.5 billion in unrealized gains.
- Institutional investors like Vanguard are gaining Bitcoin exposure through large stakes in Strategy.
Strategy’s co-founder Michael Saylor has hinted at another imminent Bitcoin purchase after the company’s total Bitcoin holdings exceeded $71 billion, bolstered by a recent buy on July 14.
Recent bitcoin accumulation
On July 14, Strategy acquired 4,225 BTC for $472.5 million, bringing its total stash to 601,550 BTC, now valued at more than $71.4 billion.
According to SaylorTracker, the company’s Bitcoin investment is currently up by around 66.5%, with more than $28.5 billion in unrealized gains.
For a detailed view of the company’s historical and current holdings, see the MicroStrategy historical bitcoin holdings.
Impact on valuation and market
Strategy’s aggressive accumulation has contributed to a surge in its stock price, which jumped by over 21% in the last month, lifting the firm’s market valuation above $118 billion.
This rally coincides with Bitcoin reaching new all-time highs and the total bitcoin market capitalization surpassing $4 trillion in July. The company joined the Nasdaq 100 stock market index in December 2024, further cementing the role of bitcoin treasury companies in traditional finance.
Institutional exposure through proxies
Some institutional investors, restricted from directly owning Bitcoin, are turning to shares in treasury companies like Strategy for exposure. Vanguard, for example, now holds 20 million shares of Strategy, representing about 8% of the company’s stock. Macro strategist Lyn Alden noted:
“There are trillions of dollars of managed capital, and some of that has strict mandates associated with it.”