Bitcoin Google Search Interest Hits Yearly Low Despite Price Surge

Google search volume for bitcoin has reached its lowest level in a year, despite a 142% price increase over the same period.
Bitcoin Google Search Interest Hits Yearly Low Despite Price Surge
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Key Takeaways

  • Bitcoin's weekly search volume hits the lowest level in a year.
  • The price of Bitcoin has increased by 142% in the past 12 months.
  • Low search interest in Bitcoin has previously preceded price rallies.

Google’s relative search volume for “bitcoin” has hit its lowest weekly level since October 2023, with a value of 17 for the seven days ending October 12, 2024, according to Google Trends data.

This marks a significant drop in search interest, despite Bitcoin’s price rising by 142% in the past year, reaching $66,000 from around $26,850.

Comparison

For comparison, the search term “bitcoin” registered a low of 15 for the week ending October 14, 2023.

In the United States, interest also hit its lowest level, with a score of 16. The peak search volume this year occurred in March when Bitcoin reached an all-time high of nearly $74,000.

Research

Interestingly, the drop in relative search interest does not necessarily correlate with a bearish market.

Bitget Research analyst Ryan Lee noted that previous low-interest periods, such as January to February 2024, preceded major price rallies, with Bitcoin climbing from $41,000 to $71,500.

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