Key Takeaways
- Pierre Rochard launched The Bitcoin Bond Company to create bitcoin-backed financial products.
- The company aims to acquire $1 trillion in bitcoin over 21 years through structured bond-like offerings.
- Rochard believes these products can unlock institutional capital by reducing exposure to bitcoin volatility.
Pierre Rochard, a veteran in the Bitcoin space and former VP of Research at Riot Platforms, has launched The Bitcoin Bond Company, aiming to bring bitcoin into traditional fixed-income markets.
Company vision
The company plans to acquire $1 trillion in bitcoin over the next 21 years through transparent, regulated, and secure bond-like products backed entirely by bitcoin.
Rochard’s background
Rochard, who has worked at BitPay, Kraken, and most recently Riot, is known for defending bitcoin mining and promoting its role in energy markets.
His new venture is focused on designing structured financial products that provide exposure to bitcoin without requiring direct asset custody.
Target audience
The products are tailored for institutional investors seeking credit-like returns but hesitant about bitcoin’s volatility.
Rochard said:
Bitcoin-backed credit products are inevitable.
He described the firm’s role as bridging risk-averse credit allocators with speculative capital.
Addressing concerns
These offerings aim to address compliance and custody concerns that have limited institutional involvement with bitcoin.
According to Rochard, bitcoin is now a “core monetary technology,” no longer best understood through halving cycles but instead as a macro asset influenced by interest rates.
Rochard explained:
Bitcoin’s CAGR is now tied to interest rates.
Educating investors
The firm also intends to educate investors who are more familiar with bonds backed by real estate or corporate debt.
Rochard noted:
Most investors have never seen a fixed-income product backed purely by bitcoin.
Upcoming presentation
He will present at Consensus 2025 in Toronto to further institutional understanding of this emerging asset class.
