Social Media Marketer

Overview

At River, we are building the world’s most trusted financial institution to empower people to take ownership of their financial lives through Bitcoin, the world’s only incorruptible digital money. We believe in a future where every person will have bitcoin savings, and every business will have bitcoin on the balance sheet. We obsessively design and build delightful products that help our clients buy, sell, secure, and use Bitcoin.

We are looking for a Bitcoiner to manage and elevate our social media presence. You will be running some of our most important distribution channels, creating content, and directly interacting with our clients. You’ll report to River’s Director of Marketing and work closely with the marketing team, company leadership, and design.

River is growing quickly and has raised more than $50 million from leading investors, including Goldcrest, Kingsway, Polychain, M13, DG, and Valor. We have also released our company’s financials publicly, so that all of our clients and employees can verify the robustness and growth of the business themselves.

What you will be doing

• Engage directly with our clients by managing our social channels on a day to day basis (Twitter/X, LinkedIn, YouTube)
• Create content and source ideas from the marketing team and wider company, collaborating closely to bring them to life
• Answer questions, relay client feedback to relevant teams and projects, and spot opportunities for new content
• Extend our activity to additional social channels and build up the strategy for these
• Maximize the impact of product and feature launches on social media
• Support management in growing their social media presence
• Experiment with new tactics and formats to create engagement, drawing inspiration from other individuals and businesses
• Track and analyze the performance of key growth metrics, share learnings and iterate

What we look for in you

• A strong sense of integrity — you will be managing high-visibility projects that represent our brand
• A well of creativity who can quickly turn ideas into posts and repackage existing content in interesting ways
• Passionate about understanding what drives engagement in a tasteful way, and eager to implement those learnings
• Great writing skills — you know how to tell a story, how to be concise, and how to get people to care
• Strong interpersonal and communication skills to effectively respond to clients and work with other team members
• The ability to build out a system for social posting, reusing existing content
• Some degree of flexibility — social media keeps going 24/7, so occasional check-ins outside of business hours are part of this role
• More than a basic understanding of bitcoin and eagerness to keep learning more about it

Nice to haves

• Experience in Figma or similar design tools
• Experience in community management

Location & Salary

• Annual salary range of $100,000 - $140,000 depending on experience
• Competitive compensation and equity
• Unlimited Paid Time Off
• Parental leave, separate from PTO policy
• Medical, dental, and vision insurance
• 401k
• Remote option: you can work from anywhere in the U.S.

Apply now